Ah, yet another appearance of the adorable toggle coat that has become increasingly popular in recent winters. These pictures make me feel like going on a woodland campout.
I love the lamps and the exploratory mood of the whole shoot.
Big scarves wound all the way around the neck like in the first picture are popular with mori girls. And the rustic atmosphere of the lodge in the countryside is quite inspiring.
Honestly, these clothes don't seem to be targeted particularly at mori girls. However, I think the photoshoot captures the richness of fall--the season that inspired mori girl style in the first place.
Image source: Lepsim Lowrys Farm