Sunday, November 15, 2009

Syrup Winter 2009/2010 catalogue

Syrup, Felissimo's Scandinavian-inspired label, has come up with a new catalogue for Winter 2009/2010, and it just reinforces everything I love about this brand! They consistently produce the most beautiful catalogues and give us glimpses into these idyllic little worlds.

Syrup's last catalogue also featured a rustic setting reflecting the spirit of the mori girls. What adorable socks and tights!

I especially love these shots of a girl hanging out at home in a beautifully cosy-looking house. The first two looks are playful and casual, while the third look is wonderfully autumnal.

I just adore the outfits in the first picture. The colours, the prints, the silhouette--everything is perfect! The sweet pastels in the second and third pictures avoid looking sickeningly sweet with their loose, casual silhouettes.

Image source: Felissimo

Related posts:


  1. I love those pictures a lot! The Felissimo website is full of beautiful clothes. Is it impossible to order from Europe?

    Thanx for going on with your blog! :)

  2. Those pictures really are beautiful! i could say that it's one of the brands i prefere in mori!

  3. Laura: As the website is entirely in Japanese, I'm guessing they don't ship internationally. Sigh! Looking at Syrup catalogues always makes me want to be in Japan.

    Raphaelle: It's one of my favourite mori-like brands too!

  4. OK, there are a lot of European brands which are sooooo Mori, like Noa Noa, Lysgaard, Gudrun Sjoeden......

  5. Yup, mori girl style is heavily influenced by Northern European fashion especially.